This chapter describes how faculty, staff, and students may use works on posters or signs to be displayed publicly.
Follow the steps given in chapter 5 of this guide, "When Copyright Permission Is Needed."
- Can I include on my poster an image I found on the Web?
- Probably, but it would be better to use an image that provides explicit permission for such uses.
Fair Use analysis:
Purpose Favorable or unfavorable. Your use is educational (more favorable) or entertainment or general interest (less favorable). If you are advertising a commercial service, your use is less favorable. Nature Favorable or unfavorable. The image has low artistic value (more favorable) or high artistic value / creativity (less favorable). Amount Unfavorable. You are using the whole image. Effect Moderately favorable. You are making the work publicly accessible, but only for a limited time. Your use of the image likely will not replace sale of the work or significantly impair the market or potential market for the work.